Genworth Logo



Psst ... November is LTC Awareness Month. Start a conversation.


Keep the
conversation going
It’s Long Term Care Awareness Month

November 1st is the start of Long Term Awareness Month. Are your producers ready to spread the word about the importance of long term care planning?

Over the past month we have provided you
with a number of tools to share with your producers:

·        September 25th email contained a Resource Guide to help producers prepare.

·        October 10th email highlighted the updated
Let’s Talk materials.


Consumers may be thinking about the cost of long term care and who will provide that care; however, they may not be considering how caregiving can impact the family. We have a new Though Leadership piece from our Beyond Dollars 2013 
study. You will have access to a print and digital consumer piece and a Producer “how to use” guide. 

We also have a website where you and
your producers can checkout our LTC Awareness month multimedia news release.

Our LTC Sales Center is always a great place to go to learn more about products and educational tools
available to help spread the word.

Here are a few more things you can access for LTC Awareness Month:






Multimedia News Release





Beyond Dollars 2013 Producer Report
(157453CW)

Cost of Care

Use these tools to help start 
the conversation today.


Long Term Care Insurance underwritten by

Genworth Life Insurance Company,
and in New York by


GenworthLife Insurance Company of New York


Administrative Office: Richmond, Virginia

Genworth, Genworth Financial and the Genworth logo are registered service marks of Genworth Financial, Inc.

©2013 Genworth Financial, Inc. All rights reserved.

158051B  10/24/13   FOR PRODUCER USE
ONLY. NOT TO FOR PUBLIC USE OR DISTRIBUTION.